UX is short for User Experience, and goes hand-in-hand with UXD (User Experience Design). These terms are hot topics in the workplace especially concerning computers and websites, but I wanted to talk about a different form of UX, one that encompasses both technology and good old fashioned customer service. UX in the freight industry is often thought of as non-existent. And to be clear, many times it is. We’ve heard horror stories of hour-long “hold” times, unanswered emails, week-late deliveries, damaged freight – the list goes on and on. When we got started as a freight broker, our main priority was to carve out a space in the shipping industry for people seeking a competent, dare I say, top-notch, user experience. As of now, we’ve got a pretty great handle on UX in the freight world, but like any good customer service representative will tell you, consistent evolution is key. At FreightPros, we use technology to enhance our human-based UX, not the other way around. But all the big talk in the world means nothing without some proof. What exactly do we offer to elevate our customer’s UX freight experience? Let’s talk about our website. We’ve made it a piece of cake to get a freight quote. You can get a free one in seconds. Money is time in the freight world, and we can save you both. We also recognized that our customers prefer to learn and do at their own pace and convenience. That’s why we’ve worked to curate a database of instructional Freight Papers available for free download, as well as our extensive and always-updating shipping blog. These tools give our customers the opportunity to learn the freight industry’s in-and-outs, and help to cut down on common mistakes that lose money and time. But our technology means nothing without the professionals we have to back it all up. We get that you need to speak with someone on the phone sometimes. Not chat. Not email. But a real life person, with real life answers. Our Solutions Team is always available to assist our customers with whatever questions they might have. Freight tracking. Claim information. Invoices. Residential Deliveries. They can do it all. For over five years we’ve committed ourselves to enhancing customer UX in the freight world. Customer user experience doesn’t have to be a hassle, you just have to find the right partner for your shipping.
Logan is a Content Marketing Associate at FreightPros in charge of social media and content creation. He has a writing degree from the University of Oklahoma, but lives life on the edge and resides in Longhorn country. He loves Murakami books, Tarantino movies, and Vonnegut books. Lots of books. One day he will own a dog, but first he'll have to get a yard.
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